This month, quite a few .melbourne domain names have hit our radar. We love seeing the diversity of businesses and individuals using the local domain extension. Here are a few that really caught our eye this month.

Shrek the Musical

Just in time for the holidays, this family favourite is gracing the Melbourne area with an exclusively limited season. From 29-31 December, you can catch the musical based off the Oscar-winning film at the Drum Theatre in Dandenong.

Although the production is being held outside the city, we love how the folks at Shrek are using the .melbourne TLD to align the musical with the city’s arts and theatre scene and tap into that market.

Misschu

Founded in 2009 in Sydney, this Asian street-food inspired casual dining spot now has three locations in Melbourne and has even expanded to London. The “Queen of Rice Paper Rolls” offers tasty food at reasonable prices.

Using a .melbourne is a great way for the restaurant to distinguish between cities and make sure that visitors are getting the menus and prices that are applicable to them.

Black Swan Beauty

Need to get dolled up during the holiday season? Check out Black Swan Beauty. Run by Helen, a beautician in the business since 1998, she offers a variety of services, including nails, waxing, and lashes, and you can even book appointments online.

Black Swan Beauty is a prime example of how you can easily redirect a .melbourne site to your existing .com domain name. Having a .melbourne makes it easy for potential clients to know exactly where you’re located when advertising without creating a brand-new site.